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How To Make Your Customers Buy The Second Time

Making your first online sale is easy. The challenging part is how to make the customers return and buy the second time. The success or failure of a business depends on the number of customer returns. The more returning customers you have, the longer you could possibly stay in the business.

So how you can make your customers return and buy the second time? Here are simple tips you can consider.

Make your website user-friendly and make your products easy to search. If customers find that your website is easier to navigate and can instantly find the products they are looking for; then they will likely to visit your site more often and their first option when looking for something to buy.

Provide discounts and offer coupons to returning customers. If your customers know that they will be given discounts on their second purchase, for sure they will buy again to take advantage of the discount or use the coupons.

Take advantage of social media to interact with your customers. Let them know of your latest offering and promos through Facebook, Twitter and the like. Use available application to promote your products on social media networks.

Provide a customer service support that your customers can easily reach. This will make them feel important as well as their feedbacks and concerns. If they know you can be reached easily, then they will feel confident that it is safe to deal with you as a seller.

Give clear information regarding your shipping policies, fulfillment time as well as return policies. Provide information in advance on things that most customers would want to know when buying online.

Provide different payments options that your customer can choose from. This will provide convenience to your customers while giving you opportunity to reach out different markets.

Give your customer a sense of security by registering a secure website. This will give them confidence that their personal and payment information are safe from online theft. Make your website look professional as much as possible.

Most importantly, keep an updated product list. This will make your customers on the lookout for your latest offerings and products. Provide as much information regarding product details. If the product is not available, let the customers know in advance by putting it at the beginning of the product information so as not to waste customer time on looking at a product that is not available in the end.


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